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Creative readyNew video ad
New saleFirst-time customer

Ads to reach six figures profitably, "not just on paper"

The creative infrastructure that 9 figure brands build internally. Delivered as a system at a fraction of the cost. For DTC brands, we connect creative strategy, ad production, and testing to what your business can afford to grow profitably.

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Trusted by over 250 DTC brands

A few winning ads can only take your brand so far.

New ideas need research, clear briefs, production, and a useful test. When those steps are disconnected, your brand ends up paying for that.

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Ask Vibra to spin up new tasks agents...

Your product sells. A few ads work. But scaling only increases your costs and profit goes away.

Vibra builds and runs that creative infrastructure for your brand. We connect the numbers behind each sale to the messages we test, the ads we produce, and the campaigns we manage.

We review acquisition costs alongside product costs and margins, so growth decisions reflect what the business keeps from each sale. You bring product knowledge and approvals. We keep the work moving.

What Vibra does

Your creative infrastructure,
built and run by Vibra.

Know what you can afford to spend on a customer.

A reliable baseline

We reconcile store revenue, new-customer orders, costs, and paid-media spend so the starting point reflects the business.

Your acquisition economics

We account for product costs, fulfillment, fees, and margins to understand what is available to acquire a customer.

A target and a grounded forecast

We separate the outcome you want from what current evidence supports, and identify the gap the creative plan needs to address.

Practical testing limits

We define production and testing needs around cash, inventory, and agreed spending limits, then update the plan with actual results.

Net revenue per new customer$100.00
Product costs−$42.00
Fulfillment & transaction costs−$18.00
Available before acquisition$40.00
Planned acquisition cost−$28.00
Contribution after ad spend$12.00
Current CAC$34Observed baseline
Target CAC$28Goal

Give your next ads a clear direction.

Our Retina Strategy connects customer research with creative concepts and briefs. We use what the tests reveal to plan the next round.

Customer and product research

We study reviews, support conversations, product evidence, and your existing ads to understand customer desires, objections, and reasons to buy.

Angles and creative concepts

We turn those findings into messages and testable hypotheses, prioritizing concepts around the business goals and constraints.

Production-ready briefs

We define the hook, message, proof, script, format, and assets so production has a clear direction and approved claims.

Learning into the next round

We review what each test supports, separate findings from assumptions, and use the learning to update the creative roadmap.

Customer research

ReviewsSupport conversationsProduct knowledge
Desires
What customers want to change.
Objections
What gets in the way of buying.
Proof
What the product can demonstrate.

Creative brief

Research → concept
Angle
One customer motivation.
One message to test.
Hook & proof
The opening, the demonstration,
and the reason to believe.
Execution
Script, format, product assets,
and a clear production direction.
Tests inform the next brief.

Keep the finding. Refine the message. Plan the next round.

Get the creative produced and reviewed.

AdForge turns the plan into videos, images, and variations. We check product accuracy and quality before approval.

A clear production brief

We carry the approved concept into scripts, shot direction, product assets, formats, and a defined variation plan.

Videos, images, and variations

We create and edit the agreed assets, using AI-assisted production and human review. The brief sets what stays fixed and what each variation tests.

Product accuracy and quality review

We check product details, approved claims, copy, visuals, audio, and placement requirements before sending the work for your decision.

Approval and organized handoff

We collect your feedback, handle agreed revisions, and prepare approved exports with clear versions and test references for the campaign handoff.

From brief to finished creative.

AdForge
00:0000:1000:2000:30
HookProduct & proofCTA
Voice & captions
DeliverableVariationFormat
Video adHook A9:16
Video adHook B9:16
Image adMessage A4:5

Before it reaches you

  • Product accuracy
  • Claims & copy
  • Visual & audio quality
  • Placement & export
Internal reviewYour approvalHandoff

Connect creative decisions to campaign results.

We manage Meta, TikTok, or both if needed. Testing and budget decisions account for acquisition costs and your business's margins.

Campaign setup and launch

We prepare approved creative for the agreed Meta and TikTok scope, check measurement and destinations, and launch within your approved budget.

Creative testing with a clear question

We connect each ad to its concept and hypothesis, monitor delivery, and review results against the agreed evidence and acquisition targets.

Budget decisions grounded in margins

We review acquisition costs alongside product costs, contribution, cash, and inventory before recommending or making budget changes within the agreed authority.

A useful learning loop

We record what the results support and the next action, then feed those findings into Retina, production priorities, and the updated forecast.


Ad spend
$8,400
Meta + TikTok
New customers
300
Store orders
Acquisition cost
$28.00
Below $30 target
New customers Last 28 days
3002001000Week 1Week 2Week 3Week 4
TotalMetaTikTok
Campaign activityDemo
PD
Product demoMeta · Prospecting
Scaling
HA
Hook variation ATikTok · Creative test
Testing
HB
Hook variation BTikTok · Creative test
Testing
BA
Benefit angleMeta · New concept
Review
PA
Proof-led angleMeta · Next round
Queued
Creative tests, connected to results.

Bring promising concepts to real creators.

Creative Ascension covers creator sourcing, briefing, and coordination, including content and organic posting to creators' audiences where agreed. You approve creator fees and usage rights before commitment.

Find creators who fit the concept

We source creators around the product, audience, delivery style, and creative direction, and bring suitable options for your review.

Brief and coordinate the content

We translate the concept into a creator brief, align on deliverables, and coordinate product assets, timing, feedback, and delivery.

Content and organic distribution

Where agreed, creators post to their own audiences as part of the engagement. Content delivery, organic posting, and paid usage are scoped separately.

Fees and rights approved up front

You approve creator costs and required usage permissions before commitment. Creator production and posting fees are paid separately from Vibra’s coordination fee.


One concept. More voices. New audiences. PromisingconceptCreator contentTheir audiences
One concept. More voices. New audiences.

Hydrant grew from $14,380 to $108,470 in monthly revenue over 97 days.

The engagement brought creative strategy, production, and media buying together, following an earlier financial diagnosis.

It was delivered by the business that became Vibra.

Hydrant reported results before and after the 97-day engagement
Reported measureBeforeAfter
Monthly revenue$14,380$108,470
Meta purchase CPA$47.83$22.87
Contribution margin-3.8%22.7%
Read the Hydrant case study
Pixel-art interpretation of Hydrant hydration products on a green bench with a checkerboard paddle and yellow pickleballs.

Profitable growth,
engineered

Book a call

  1. Tell us where growth gets stuck.

    On the first call, we discuss your brand, current ads, and what you've already tried. We check whether your needs, budget, and starting point fit the work.

  2. Get a diagnostic and creative to test.

    We review the data and recommend the priorities. Then we develop one concept into three short videos with different hooks and three static ads, with a testing brief.

  3. Review the plan and decide.

    On the second call, we walk through the findings, creative, and how Vibra could help you achieve profitable growth. You can move forward with Vibra or test the assets with your existing media buyer. The diagnostic and assets are yours either way.

  4. Start with a clear 90-day target.

    Before signing, we agree on the target, scope, and responsibilities. After payment and complete inputs, we begin the work and deliver the first agreed usable batch within seven calendar days.

Frequently asked questions

Can you work with our existing media buyer?

Yes. We agree who owns creative testing, campaigns, budgets, and reporting before starting. Your performance target reflects those responsibilities.

How many ads will we receive?

We build the production plan around what your brand needs and can usefully test. Your proposal specifies the number of concepts, variations, and formats, along with delivery dates.

How soon will we receive the first ads?

Within seven calendar days of receiving all required information and usable assets. If we miss delivery of the first agreed usable batch, we refund your first month's agency fee. Campaign launch dates are agreed separately.

What if we miss the performance target?

We agree on a specific target before signing, based on your starting point and business economics. If we miss it after 90 days and you've fulfilled the agreed responsibilities, we refund your third month's agency fee.

Do you use AI or real creators?

Both. We use AI to support production and review the work for product accuracy, claims, and quality. When the plan calls for real creators, we source and coordinate them with your approval.

How involved do I need to be?

You provide product knowledge, business data, brand assets, and consolidated approvals. We handle the rest, your main task is to approve or not the creatives, nothing more.

Is the diagnostic really free?

Yes, for brands that qualify through the first call. You keep the diagnostic and six ad assets even if you choose not to hire Vibra.